PRJ-07 / current
Spritz
Beautiful invitations. RSVPs that answer themselves.
Wedding websites guests open with one tap (no apps, no accounts), with invitations and RSVP chasing handled automatically on WhatsApp.
Rails 8PostgreSQLReact 19TypeScript
Engineering leader. Founder. Skill collector.
A decade on from the first edition of this primer: I lead engineering teams at Optus by day, and build Spritz (my third venture) the rest of the time. The years in between: co-founding Foogi, five years scaling Airtasker, and principal engineering roles at Cheddar, AirRobe and Atlassian.
Always ask ‘Why?’, and don't stop until there is a satisfying explanation. Hypothesize, validate and iterate, ideally before any code is written.In Business, from About
Beautiful invitations. RSVPs that answer themselves.
Wedding websites guests open with one tap (no apps, no accounts), with invitations and RSVP chasing handled automatically on WhatsApp.
Data-driven decisions: democratised
Eight months building AI-assisted analytics for product teams. Parked for now, but Simplytics lives on as the home of Spritz.